“While you were busy locked in a digital shouting match over everything from tariffs to politics and throwing tantrums over this and that online, the real shift has already happened. AI didn’t knock. It walked in and rewrote the rules. And you missed it.”

But in this article, I'm going to help you catch up with real talk, facts, and tools.”

I'll cut to the hard truth you may not be ready to face: We waste time on the superfluous at such a level that we can't engage with each other for joy, productivity, or even decent debate. The world is noisier than ever. According to recent studies, the average person checks their phone over 96 times a day and spends more than 7 hours staring at screens, most of it consuming content designed to distract or divide. Outrage is a bizarre currency that buys nothing but regret and wasted time. Social feeds have become battlegrounds of opinions, identity crises, and endless distractions. And while most people were busy fighting over headlines, algorithms were learning, AI tools were evolving, and the future quietly arrived. And my job, our job at HIVE, is to catch you up and prepare you for what's next.

AI has become the hottest buzzword in tourism, with countless platforms touting data lakes, AI chatbots, and SEO optimization as the keys to future success. But here’s the truth no one’s talking about: When AI does what it’s best at, humans get to do what they’re built for, leading, connecting, and creating. And when misused, it can actually push destinations further away from what travelers crave, authentic human connection and the telling of unique stories in their cities.

Recently, I read an article from Matador Network's GuideGeek AI that highlights what tourism CEOs want from AI. While it hits on important questions, data usage, SEO, and staff buy-in, it falls into the same trap I see everywhere: a novice approach that prioritizes tech over strategy, tools over transformation. At HIVE we have witnessed the transformative power of teaching how to leverage these tools to truly help any business, like with our clients at Microsoft, or the Colorado Rockies, to build smart AI strategies that get them to a new level of over 200% efficiency and a total clarity on how to use proven tools we have advanced access to for maximum output. We have witnessed this over 28,000 participants and over 84,000 hours of educating humans just like you.

The Quiet Rebellion: Why Gen Z Is Redefining Technology’s Role in Our Lives

The world is buzzing with talk of AI revolutions, virtual reality, and the latest social media trends. Yet, amid the noise, there’s a quiet but powerful rebellion brewing, one that most people aren’t ready for. And if you’re overlooking Gen Z, you’re already behind.

As the CEO of HIVE Interactive and the father of four, three of whom are Gen Z, I’ve witnessed this shift firsthand. While industries scramble to push the next big tech innovation, Gen Z is taking a different path — one that’s not about rejecting technology, but about redefining its role. And this shift is bigger than we think.

In less than 24 months, over 28,000 people have been taught by our team on how to leverage the tools of AI. That's over 84,000 hours of HIVE helping people leverage AI the right way. In other words, read on because we know what the hell we're doing. (Watch the video to hear from me directly.)

Lately, as I’ve been traveling all over the US from Florida to Vegas and everywhere in between, experiencing the relentless pace of our modern world, one thing has become crystal clear: the debate over artificial intelligence is less about being left behind and more about embracing the tools that empower us today. I believe, in a sea of flashy new products, as well as overplayed terms like, #Agentic AI and overhyped #AI #agents, the right message is bold and straightforward: stop chasing the latest shiny tool and master the one that works for YOU! 

Let’s cut through the noise and focus on what truly matters for anyone, from the working professional to the aspiring entrepreneur and even the next generation of tech-savvy kids. Remember, the AI tech changes are more like the dawn of the internet and will be everywhere, but just like the 90's you need to find the tools that work for you, use them to be more productive or fulfilled, and then go live your life. The FOMO is only for tech bros trying to justify their bloated valuations and hungry VC demands. Don't bite the hook. AI is far more simple to use and master than you think. Let me break it all down.

Four Steps to Achieve Lasting Behavior Change with Soft Skills and AI Augmentation

In today’s fast-paced world, it’s tempting to believe that a single post on social media, or a quick training session, can inspire real, lasting behavior change. But if you’ve ever scrolled past a motivational quote without a second thought, you know that lasting transformation takes more than fleeting inspiration.

This misconception has seeped into corporate training programs, leading many companies to invest time, money, and energy into initiatives that ultimately fail to create lasting impact. The result? No real behavior change—and a waste of valuable resources.

as experts in learning, behavior change and enablement, we believe in a different approach, one that merges human connection with modern tools to enhance learning, create emotional engagement, and drive sustainable results. Here are four steps that ensure real, lasting behavior change in every program.